Rethink Sans

sans-serif · Designed by Hans Thiessen

Rethink Sans: Crazy Fredrick bought many exquisite opal jewels

Available weights

Instant CSS & Tailwind Generator

Snippet updates automatically to match whichever weight you select above.

Get this font on Google Fonts

What do I do with this?

Just want to use the font? Click "Get this font on Google Fonts" to download it or add it directly to a document, design tool (like Canva or Photoshop), or your computer's font list.

Building a website? Click "Copy Font Code" to copy a short snippet, then paste it into your website's HTML (usually inside the <head> section) to use this font on your site.

Rethink Sans is a clean, geometric sans-serif with a modern sensibility that leans toward the neutral rather than the decorative. It has balanced proportions, open letterforms, and a consistent stroke weight that gives it strong legibility at both small and large sizes. The typeface carries a professional, straightforward personality without feeling cold or corporate. It works across weights with enough variation to handle typographic hierarchy without requiring a secondary typeface for most tasks.

In practice, Rethink Sans performs well as a UI font for web applications and dashboards, where readability under varied screen conditions matters more than personality. It also suits brand identities for startups or tech-adjacent companies that want a polished but approachable look without committing to something highly stylized. For editorial use, it works reliably in article layouts or content-heavy sites where the typeface needs to stay out of the way and let the content lead.

Best suited for: Consider Rethink Sans for digital interfaces, web applications, startup branding, and content-driven editorial layouts where clarity and professional neutrality are priorities.

Design considerations: The typeface offers ten weight and style variants, providing sufficient range for establishing visual hierarchy and emphasis within a single family. Its geometric construction and open letterforms support consistent performance across screen sizes and print applications, making it adaptable to diverse design contexts.

Pairing guidance: Pair Rethink Sans with Playfair Display to introduce serif contrast and editorial sophistication, with Merriweather to add warmth and readability for body text in longer-form content, or with Space Mono to establish technical distinction in code samples, data displays, or interface elements requiring monospace treatment.

Pairs well with

Playfair Display Merriweather Space Mono

Rethink Sans at a glance

Designer

Hans Thiessen

License

SIL Open Font License 1.1

Added to Google Fonts

September 2023

Last updated

September 2025

Styles

10 (5 weights + italics)

Variable font

Yes: weight 400–800

Classification

Sans Serif

Character sets

2

Distributed via

Google Fonts

All 10 Rethink Sans styles

Weight Name Upright Italic
400 Regular Aa Bb Gg 123 Aa Bb Gg 123
500 Medium Aa Bb Gg 123 Aa Bb Gg 123
600 SemiBold Aa Bb Gg 123 Aa Bb Gg 123
700 Bold Aa Bb Gg 123 Aa Bb Gg 123
800 ExtraBold Aa Bb Gg 123 Aa Bb Gg 123

Rethink Sans character map

Uppercase

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Lowercase

a b c d e f g h i j k l m n o p q r s t u v w x y z

Numbers and punctuation

0 1 2 3 4 5 6 7 8 9 ! ? & @ # % $ € £ ( ) [ ] { } . , : ; " ' - / * + =

Latin Extended (sample)

Ā Ă Ą Ć Č Ď Đ Ē Ę Ě Ğ Ī Į İ Ĺ Ľ Ł Ń Ň Ő Œ Ř Ś Ş Š Ť Ů Ű Ź Ż Ž

Which languages does Rethink Sans support?

Rethink Sans includes 2 character sets:

  • Latin: English, Spanish, French, German, Italian, Portuguese and other Western European languages
  • Latin Extended: Central and Eastern European languages such as Polish, Czech, Turkish, Romanian and Hungarian

It does not include Cyrillic or Greek characters, so it can't set Russian, Ukrainian or Greek text.

Can I use Rethink Sans commercially?

Yes, it's free for personal and commercial use. Rethink Sans is released under the SIL Open Font License 1.1. You can use it in logos, websites, apps, videos, printed products and merchandise without paying or asking permission. The one thing you can't do is sell the font file on its own.

Fonts similar to Rethink Sans

Rethink Sans FAQ

Is Rethink Sans free for commercial use?

Yes. Rethink Sans is licensed under the SIL Open Font License 1.1, so you can use it in commercial projects, including logos, client work and products you sell.

Which weights does Rethink Sans include?

Rethink Sans includes 5 weights, from Regular (400) to ExtraBold (800), each with a matching italic, for 10 styles in total. It's also a variable font, so any weight between 400 and 800 is available.

Does Rethink Sans support Cyrillic?

No. Rethink Sans supports Latin and Latin Extended, but not Cyrillic.

Who designed Rethink Sans?

Rethink Sans was designed by Hans Thiessen. It was added to Google Fonts in September 2023.